Want to put your products online and make it easier for customers to browse and place orders through WhatsApp?

With Vado, you can create an online storefront for your business where customers can browse your products, see prices and details, and send enquiries or place orders directly through WhatsApp.

Instead of sending product pictures and prices one by one whenever someone asks what you sell, you can share yourVado Linkand let customers browse your online Store first.

This guide walks you through how to create and set up your Vado Store.

What Is a Vado Store?

A Vado Store is aWhatsApp storefrontfor your business.

It gives customers a place to browse your products before they contact you on WhatsApp. You can organize your products into categories, add prices and descriptions, set your business hours, add your Store policies, and choose the options available for customers to receive or collect their orders.

The idea is simple:

Customers browse your products first, add products to cart, then continue to WhatsApp when they are ready to enquire or place an order.

How to Create a Vado Store

Step 1: Sign In to Your Vado Account

Start by signing in to your Vado account.

VisitVado Login.

If you don't have a Vado account yet, clickSign Upon the login page to create an account.

You can also chooseContinue with Googleto sign in using your Google account.

Once you sign in, you'll be taken to your Vado account overview.

Step 2: Open Vado Store

From your Vado account, click Vado Storeon the sidebar.

When the Vado Store section opens, click the+button to create your Store.

TheCreate Vado Storeform will open.

Step 3: Fill In Your Store Details

The Create Store form contains the basic information needed to set up your Vado Store.

Vado Store Theme

UnderVado Store Theme, clickChooseand select a theme for your Store.

Choose a design that suits your business and the products you sell.

Language

Select the language you want to use for your Store.

For example, selectEnglish (EN)if you want your Store to be displayed in English.

Banner Image

Upload aBanner Imagefor your Store.

Choose a clear landscape banner image that represents your business, products, or brand.

For example, a restaurant could use an appealing image of its food, while a fashion business could use an image from its latest collection.

Logo Image

Upload yourLogo Image.

Use a clear version of your business logo so customers can easily recognize your brand.

Vado Store Name

Enter yourVado Store Name.

Use the name your customers know your business by.

For example:

• Glamo Fashion
• Lagos Bakes
• Bella Beauty
• Abuja Furniture
• Aduni Restaurant
• KDJ Varieties

Vado Link

Create yourVado Link.

Enter a short and recognizable name that relates to your business or brand.

For example, a business called Glamo Fashion could use:

glamo

or

glamofashion

if the preferred name is available.

Important:Your Vado Link cannot be changed after you create your Store, so choose it carefully.

Your Vado Link becomes your Store's web address, making it easy to share with customers.

Vado Store Greeting

Add aVado Store Greetingto welcome customers when they visit your Store.

Keep it short and relevant to your business.

For example:

Welcome to our Store. Browse our latest styles and order on WhatsApp.

Currency

Select the currency you use for your product prices.

For a Nigerian business selling in naira, selectNigerian Naira (₦).

WhatsApp Number

Enter theWhatsApp Numberwhere you want to receive customer enquiries and orders.

For a Nigerian number, enter it in international format without the+sign.

For example:

23480123456789

Make sure you enter the correct WhatsApp number before saving your Store.

WhatsApp Footer Text

Add yourWhatsApp Footer Text.

Keep the message short and useful.

For example:

We'll confirm your order on WhatsApp.

Save Your Store

After completing the required information, review your details and clickSave.

Your Vado Store will be created.

After saving, you'll be taken to the Store management screen where you can continue setting up and customizing your Store.

You can visit your Store at any time using your Vado Link.

Step 4: Manage and Customize Your Vado Store

After your Store is created and live, you'll see the Store management screen.

This is where you can edit your Store and manage its different sections.

You'll find:

• Basic Details
• Categories
• Products
• SEO
• Business Hours
• Popups
• Advanced Settings
• Policies
• Settings

Let's look at what you can do in each section.

Basic Details

OpenBasic Detailsto edit the information you entered when you first created your Vado Store.

You can return here whenever you need to make changes to your:

• Store theme
• Language
• Banner image
• Logo
• Vado Store name
• Vado Store greeting
• Currency
• WhatsApp number
• WhatsApp Footer Text

YourVado Link cannot be changed, so choose it carefully when you first create your Store.

You don't need to create a new Store when something else changes. Simply edit the relevant information underBasic Details.

Step 5: Add Your Product Categories

OpenCategoriesto organize the products in your Store.

On mobile devices, you may need to scroll down to find the Categories section.

Click+ Addto create a category.

When the category form opens:

1. Choose a thumbnail.
2. Enter your category name.
3. Save the category.

Create categories that make sense for the products you sell.

For example, a fashion business could have:

• Men's Clothing
• Women's Clothing
• Shoes
• Bags
• Accessories

A restaurant could have:

• Main Meals
• Soups
• Swallow
• Proteins
• Drinks

Organizing your products into categories makes it easier for customers to find what they're looking for.

ClickSavewhen you are done.

Step 6: Add Your Products

Once you've created your categories, openProductsto add the products you want customers to see in your Vado Store.

On mobile devices, you may need to scroll down to find the Products section.

Click+ Addto open theCreate Productform.

The form includes the following fields.

Product Category

Select the category where you want the product to appear.

You can choose from the categories you've already created.

Product Badge

Add aProduct Badgeif you want to highlight something about the product.

For example:

• New
• Popular
• Sale
• Hot

Use a badge when it provides useful information to customers.

Product Image

Upload a clear image of your product.

Good product photos help customers understand what you're offering and make your Store look more professional.

Product Name

Enter the name of your product.

Use a clear name that customers can understand immediately.

For example:

Men's Premium Senator Outfit – Navy Blue

is more useful than simply:

Premium Set

Product Short Description

Add aProduct Short Description.

Use this field to give customers a quick summary of the product.

Keep it short and focused on the most important information.

Product Description

Add the fullProduct Description.

Use this section to provide additional information customers may need before ordering.

Depending on what you're selling, you could include details such as:

• Size
• Colour
• Material
• Ingredients
• Features
• Specifications
• Available options

Keep the description useful and easy to read.

Regular Price

Enter the product'sRegular Price.

This is the normal price of the product.

Make sure the price matches what you currently charge customers.

Sales Price

Enter aSales Pricewhen the product is being offered at a discounted price.

For example, if the regular price is₦50,000and you're offering the product for₦45,000, enter the appropriate regular and sales prices.

If you're not running a sale, you can leave the Sales Price empty.

Product Status

Set theProduct Statusaccording to the availability of the product.

For example, you can mark a productIn Stockwhen it is available or select the appropriate out-of-stock status when it is unavailable.

Keep your product status updated so customers have accurate information when browsing your Store.

Save Your Product

Once you've completed the product information, review the details and clickSave.

Your product will then be added to your Vado Store.

Repeat the process for the other products you want to add.

Step 7: Set Up Your Store SEO

OpenSEOto add the search-engine information for your Vado Store. On mobile devices, you may need to scroll down to find the SEO section.

The SEO section includes:

• Favicon
• Meta Title
• Meta Description
• Meta Keywords

Favicon

Add aFaviconfor your Store.

A favicon is the small icon associated with your Store in places such as a browser tab.

Your business logo or brand icon is usually a suitable choice.

Meta Title

Add a clear title that describes your business or Store.

For example:

Glamo Fashion – Fashion Store in Nigeria

Keep your title relevant to your actual business.

Meta Description

Write a short description explaining what your business offers.

For example:

Shop men's and women's fashion from Glamo Fashion in Nigeria. Browse our products and order directly on WhatsApp.

Make it clear and useful for someone who may see your Store in search results.

Meta Keywords

You can add keywords related to your business and products in theMeta Keywordsfield.

For example, a Lagos fashion business might use terms such as:

fashion store Lagos, men's fashion Abuja, women's fashion Nigeria

Keep your keywords relevant to your Store. Avoid adding unrelated terms simply to attract more searches.

Step 8: Set Your Business Hours

OpenBusiness Hoursto configure when your business is open.

You'll findMonday through Sunday, with options for:

• Opening hour
• Closing hour

Set the correct opening and closing times for each day.

If your business operates different hours on different days, enter the appropriate times for each day.

Keep your business hours updated if your schedule changes.

Step 9: Configure Your Popups

OpenPopupsto manage the popup options available for your Store.

You can enable or disable:

• Enable newsletter popup
• Enable information popup

Both options can be switchedon or off.

These are optional Store features, so enable them only when they are useful for your business and customers.

Step 10: Explore Your Advanced Settings

OpenAdvanced Settingswhen you need additional Store customization.

This section containsCustom CSS & JSand anAdditional Settingssection.

Custom CSS & JS

Custom CSS & JSallows users with the appropriate technical knowledge to make additional customizations to their Store.

If you don't need custom code, you can leave this section unchanged.

Additional Settings

TheAdditional Settingssection includes:

• Enable language switcher
• Enable Installable App (PWA)

Enable Language Switcher

Turn on thelanguage switcherif you want customers to be able to switch between the languages available for your Store.

If your Store only needs one language, you can leave this option off.

Enable Installable App (PWA)

Turn onEnable Installable App (PWA)to give your Store an installable, app-like experience on supported devices and browsers.

In simple terms, this allows customers to install your Vado Store on their device for easier access.

You don't need to understand the technical term "PWA" to use it. Simply think of it as making your Vado Storeinstallable.

Step 11: Add Your Store Policies

OpenPoliciesto manage the policies associated with your Store.

Vado provides sections for:

• Privacy Policy
• Terms And Conditions
• Refund Policy
• Shipping Policy
• Cookie Policy
• Customer Support Policy

Add the policies that apply to your business and make sure the information accurately reflects how your business operates.

For example, if your business accepts returns or refunds under certain conditions, explain those conditions clearly in your Refund Policy.

If you offer delivery, your Shipping Policy can explain the relevant delivery terms.

Your policies should reflect your actual business practices and any legal requirements that apply to your business.

Step 12: Set Your Delivery Options

OpenSettingsto configure the options available for customers to receive or collect their orders.

Vado Store provides three options:

• Door Delivery
• Take Away
• Dine In

Choose the options that apply to your business.

For example, a restaurant may offerDoor Delivery,Take Away, andDine In, while another business may only needDoor Delivery.

Select the options that accurately describe how your customers can receive or collect their orders.

Step 13: Connect a Custom Domain

If you want to use your own domain name for your Vado Store, you can connect acustom domain.

For example, instead of using your standard Vado Link, you could use a domain such as:

yourbusiness.com.ng

Custom-domain setup requires a few DNS and Cloudflare configuration steps, so we've created a separate guide that walks you through the complete process.

How to Link a Custom Domain to Your Vado Store or Vado Page

Follow that guide if you want to connect your own domain to your Vado Store.

Step 14: Review Your Vado Store

Before sharing your Store with customers, visit it using your Vado Link and check everything from a customer's point of view.

Make sure:

• Your Store name is correct.
• Your logo and banner look good.
• Your products are organized into the right categories.
• Product names are clear.
• Product images are good quality.
• Prices are accurate.
• Product availability is correct.
• Your WhatsApp number is correct.
• Your business hours are accurate.
• Your delivery options are correct.
• Your Store policies contain the right information.

Fix anything that needs attention before sharing your Vado Link.

Step 15: Share Your Vado Link

Once your Store is ready, share yourVado Linkwherever your customers can find you.

You can share it through:

• WhatsApp Status
• WhatsApp chats
• Instagram
• Facebook
• TikTok
• Your Google Business presence
• QR codes
• NFC cards
• Online advertisements
• Your website and other online profiles

For example, instead of posting a product on Instagram and telling customers toDM for price, you can share your Vado Link and let them browse your Store first.

This gives customers a place to see your products, prices, and details before they contact you.

Let Customers Browse Before They Message

Your Vado Store helps move customers frombrowsing your Store to WhatsApp.

The journey can be simple:

Share your Vado Link → Customer opens your Store → Customer browses products → Customer chooses what they want → Customer continues to WhatsApp

Instead of beginning every conversation by explaining what you sell and sending product pictures, prices, descriptions, variations, and availability manually, customers can see much of that information before they message you.

That gives you a better starting point for the conversation.

Install Your Vado Store

If you enableInstallable App (PWA)under Advanced Settings, your Vado Store can provide an installable, app-like experience on supported devices and browsers.

Customers can install the Store for easier access and return to it when they want to browse your products again.

For businesses with returning customers, this can make it more convenient to access your Store.

Keep Your Vado Store Updated

Creating your Vado Store is only the beginning.

Your Store should reflect your business as it changes.

Update your Store whenever you:

• Add new products
• Remove products
• Change prices
• Change product details
• Update product availability
• Add new categories
• Change your business hours
• Update your policies

Keeping your Store updated means customers are more likely to see accurate information when they visit.

Tips for a Better Vado Store

Use a clear business name

Make your Store easy for existing and potential customers to recognize.

Use a good logo and banner

Your visual branding creates the first impression when customers visit your Store.

Organize your products

Use categories that make sense for your business.

Use clear product names

Customers should immediately understand what each product is.

Use good product photos

Clear images help customers understand what you're offering.

Keep your prices accurate

Don't leave old prices online after you've changed them.

Write useful descriptions

Give customers the information they need without making descriptions unnecessarily long.

Keep your WhatsApp number correct

Use the correct Nigerian WhatsApp number format, for example:

23480123456789

Enter234as the Nigeria country code, followed by your mobile number without the first0.

Your Store is designed to connect customers with you on WhatsApp, so make sure enquiries and orders go to the right number.

Keep your product availability updated

If a product is no longer available, update its status instead of leaving customers to discover this after they have ordered.

Share your Vado Link regularly

Don't create your Store and leave it unused. Put your Vado Link where customers can easily find it.

Who Should Create a Vado Store?

A Vado Store is suitable for businesses that want to showcase products online and connect customers to WhatsApp.

It can be useful for:

• Fashion businesses
• Restaurants
• Food sellers
• Beauty businesses
• Electronics sellers
• Gift shops
• Jewellery businesses
• Shoe sellers
• Home and lifestyle businesses
• Small retailers
• Other product-based businesses

If your main goal is to create a professional online presence rather than a product storefront, aVado Pagemay be a better fit.

Frequently Asked Questions

What is a Vado Store?

A Vado Store is a WhatsApp storefront where customers can browse your products, see prices and details, and connect with you on WhatsApp.

Do I need coding skills to create a Vado Store?

No. You can create and manage your Store through your Vado dashboard without building an online store from scratch.

Can I add product categories?

Yes. You can create categories and organize your products so customers can browse your Store more easily.

Can I add product prices?

Yes. You can add regular prices and, where applicable, sales prices for your products.

Can customers order through WhatsApp?

Yes. Vado Store is built for WhatsApp. Customers can browse your products, add products to their cart, and continue to WhatsApp to enquire or place an order.

Can I share my Vado Store on social media?

Yes. You can share your Vado Link on WhatsApp, Instagram, Facebook, TikTok, and other channels where you reach customers.

Can I change my Store information after creating it?

Yes. You can edit your Store's information fromBasic Detailsafter creating your Store.

Your Vado Link, however, cannot be changed after your Store has been created.

Can I add business hours?

Yes. You can set your opening and closing hours for each day from Monday to Sunday.

Can I add policies to my Vado Store?

Yes. Vado provides sections for Privacy Policy, Terms And Conditions, Refund Policy, Shipping Policy, Cookie Policy, and Customer Support Policy.

Can I offer delivery or takeaway?

Yes. UnderSettings, you can configureDoor Delivery,Take Away, andDine In, depending on what your business offers.

Can I connect my own domain to my Vado Store?

Yes. You can connect a custom domain to your Vado Store. See ourcustom-domain setup guidefor the complete instructions.

Can customers install my Vado Store?

Yes. You can enableInstallable App (PWA)under Advanced Settings to provide an installable, app-like experience on supported devices and browsers.

What if I don't sell products?

If your main goal is to create a professional online presence rather than a product storefront, aVado Pagefor professionals may be a better fit.

Create Your Vado Store Today

Your customers shouldn't have to ask for every product, price, and detail before they can decide what they want.

With Vado, you can put your products online, organize them in a professional Store, share your Vado Link, and connect interested customers directly to your WhatsApp.

Create your Vado Store, add your products, share your Vado Link, and let customers browse first.

Create Your Vado Store